iTX Master Control brings together two market leading products in one solutions,the power and scalability of iTX play out, with the quality and ease of use of Image store master control.

iTX Master Control enables you to benefit from the scalability and flexibility of an integrated play out platform while retaining the hands-on operations required for proactive channel control. There is no longer the need to compromise between a restricted traditional system and a modern, scalable play out solution. iTX Master Control gives you the best of both.